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Michelle Thompson
Brand Design Director
Herbal Essences, Vidal Sassoon Aussie
Results
Modernized Herbal Essences and brought back distinctive visual asset of illustration
Envisioned iconic world of the Vidal Sasson brand, amplifying assets of red, logo mark and overall brand attitude
Lead Aussie Design team to conceptualize complete Aussie rebrand from logo, packaging through to instore and advertising
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